It’s recommended that you subtract about 1/8th of an inch from the width and height measurements to better ensure the label fits properly within the surface area when applied.Ex: A label that is two inches tall and wraps around a container by four inches would be expressed as 2 x 4. The height and width (known as “across by around” in label printing terms) are how the dimensions of a label are stated.Measure only the side of the bottle where the label will be applied. Then, take your ruler and measure the height and width of the surface area.Measuring Rectangular or Square Shaped Bottles With a ruler, measure the distance between the end of the paper and the mark to determine the label’s width. Simply wrap the paper around the bottle and mark where it overlaps with a pencil. TIP! If you don’t have a measuring tape available, you can always use a sheet of paper. If you would like the label ends to overlap, however, all you need to do is add 1/4th of an inch to the width. By doing this, you won’t have to worry about lining up the ends perfectly (especially if the application process is being done by hand) and it prevents the label from being too tall for the bottle. When applying the label to your bottle, this results in a gap between the ends of the label. We recommend taking off between 1/8th to 1/4th of an inch from the width and 1/8th of an inch from the height. Measure the height of the flat surface, from curve to curve.
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